RateGain & Juspay launch RG Pay for travel payments

RateGain has partnered with payments company Juspay to launch RG Pay, an embedded payments platform for travel and hospitality firms selling across multiple markets.

RG Pay sits within RateGain's travel commerce ecosystem, combining payment processing with orchestration and routing tools. RateGain positions it as part of a broader move from booking optimisation into payments and post-booking transaction management.

RateGain works with more than 13,000 travel and hospitality customers across 160 countries. It sells software for revenue management, distribution and marketing to hotels, airlines, car hire groups, online travel agencies and other segments. Juspay provides payment technology to enterprises and banks, operating internationally from its headquarters in Bangalore.

Payments remain a persistent source of friction for travel businesses operating internationally. Firms often need to support a wide range of local payment methods, manage cross-border settlement, and comply with differing requirements for authentication and fraud checks. These factors can reduce conversion at checkout and raise operational costs.

RG Pay is designed to address this part of the stack within RateGain's platform. It includes payment processing and a transaction lifecycle model that extends beyond the moment a customer pays. The platform combines payment processing, routing and orchestration with RateGain's distribution and connectivity infrastructure.

Juspay's orchestration technology forms the base layer of the partnership. Juspay says its platform processes more than 300 million transactions a day and handles more than $1 trillion in annual payment value, with 99.999% uptime.

Orchestration focus

Payment orchestration typically sits between a merchant and multiple payment service providers, routing transactions across acquirers or payment methods based on merchant-defined rules. In travel, where booking values are often higher and customer profiles vary widely by region, routing and payment options can influence authorisation rates and customer experience.

RG Pay integrates Juspay's orchestration stack into RateGain's ecosystem. It also includes what RateGain described as affordability solutions, though the announcement did not specify which consumer financing methods or local instalment products will be supported.

The partnership is aimed at large travel groups and hotel chains operating in multiple countries. RateGain says it works with 33 of the Top 40 hotel chains, four of the Top 5 airlines, and seven of the Top 10 car rental companies.

Customer reach

The partnership links two India-headquartered companies with growing international footprints. Juspay says it operates across San Francisco, Dublin, São Paulo, Singapore and Dubai, alongside its base in Bangalore. RateGain says it has more than 700 partners and sells into travel markets worldwide.

RG Pay launches into a sector that has seen increased investment in payments infrastructure over the past decade, including efforts by travel technology suppliers to embed payments alongside booking and distribution tools. Some travel companies have built in-house payments teams, while others have partnered with specialist providers to reduce complexity and improve checkout performance.

RateGain expects RG Pay to sit alongside its existing distribution tools, linking discovery, distribution, conversion and payment performance within a single platform.

A key focus is checkout conversion. Travel sites often see abandonment at payment due to card declines, authentication steps, unfamiliar payment methods or issues handling international cards. Routing logic and local payment options can reduce declines in some markets, while unified reporting across providers can simplify management for finance and operations teams.

The companies also linked the product to reliability and scale. Juspay pointed to its transaction volumes and uptime as evidence of its ability to handle large workloads, while RateGain said the combined approach will support travel brands with global operations.

Juspay's Head of Sales and Business Development, Ishan Sharma, said:

"We are excited to partner with RateGain to demonstrate how high-performance payment technology can co-create a new benchmark for the travel industry."

Sharma added: "RG Pay bridges the gap between institutional scale and the agility of modern technology, ensuring that hotels can offer the same seamless, secure checkout experience that the world's largest digital enterprises rely on."

RateGain's Executive Vice President & General Manager, Distribution, Parijat Tiwari, said:

"RG Pay marks our evolution from optimizing bookings to enabling the full transaction lifecycle across our hospitality commerce platform."

Tiwari added: "By integrating Juspay's globally scalable orchestration infrastructure and AI-powered routing intelligence into our ecosystem as a launch partner, we are strengthening the foundation of payments in travel, aligning discovery, distribution, conversion, and transaction performance within a unified architecture for travel brands worldwide."

RateGain and Juspay plan to expand RG Pay's reach across travel and hospitality brands in major travel markets, positioning it as a core payments layer within RateGain's broader commerce offering.