Black Friday stories
AI is revolutionising Black Friday, turning it from a rush of impulsive buys into a year-round, sustainable, and transparent shopping experience.
Small businesses boost Black Friday sales by 30% through embedded finance, securing fast funding via eCommerce platforms to overcome cash flow challenges.
UK shoppers favour in-store Black Friday buys to avoid counterfeits, with 42% of Millennials seeking authenticity over online deals this year.
Shoppers warned of rising AI-driven scams and phishing risks this Black Friday as fraudsters exploit urgent deals to harvest data and hijack loyalty accounts.
Nearly all European eCommerce marketers view personalisation as vital, yet 27% find it hard to tailor Black Friday offers amid heavy workloads.
Spain leads the EU unified communications surge with a 104% revenue rise, driven by education demand and renewed projects as the market grows in Q4 2025.
Manchester beauty brand P. Louise raked in GBP £2 million in sales on TikTok Shop within 14 hours, aided by eCommerce consultancy PushON.
Nearly all marketers see personalisation as vital for Black Friday, yet 27% struggle to tailor offers, risking customer loyalty and sales opportunities.
Australian holiday spending is set to rise 18% to AUD $969 per shopper, driven by price hikes and stress, with many using AI to aid gift buying this season.
Online fraud attempts nearly quintupled on Black Friday, forcing retailers to tighten checks and risking cart abandonment during peak sales season.
Black Friday 2024 saw a surge in sale-related searches, with conversion rates tripling, but retailers risk losing customers if sites aren't optimised for deal queries.
Retailers are turning to AI and unified tech to meet soaring Black Friday demand, enhancing customer service and boosting cybersecurity amid rising cyber threats.
This Black Friday, retailers are set to leverage AI and unified customer data to transform seasonal sales spikes into year-round competitive advantages.
Australians are warned of AI-driven Black Friday scams, with fraudsters using advanced tactics to create realistic fake shopping sites and offers.
This Black Friday, spending locally instead of on Amazon could support your community and boost the economy on Small Business Saturday, November 29, 2025.
Shifting 10% of New Zealand household spending to small retailers could boost their economy by NZD $11 billion, says Xero analysis ahead of Black Friday.
Australians lost nearly AUD$1,700 each to fraud this year amid peak shopping season, with retailers urged to adopt AI-driven security and seamless payments.
digiDirect launches Black Friday Clickathon with up to 50% off cameras, computers and mobile devices across major brands like Sony, Canon and Apple.
Booktopia launches Black Friday sale with discounts up to 80% on thousands of titles across genres, running through early December with delivery Australia-wide.
LG Electronics Australia offers major Black Friday discounts on home entertainment, appliances and IT products until early December or while stocks last.