Branding Stories

UK Stories

Branding stories

UK business owners worry branding is not strong enough

Branding gaps may be hurting small firms' customer appeal, with 88% of UK business owners saying their design is not strong enough.

By Regine Laguilles • 4 min read • Yesterday

Digital Transformation

Sapiens appoints Nazir Esmail & Maggie Fox to leadership

The insurance software group is reshaping its top team to bolster AI oversight and sharpen its pitch to insurers as it pursues a wider strategy.

By Sofiah Nichole Salivio • 4 min read • Last month

Generative AI

EMM4 makes live debut in Santiago with AI hybrid show

The debut tests whether a digital artist can build a following while keeping performers visible and AI in a supporting role.

By Sofiah Nichole Salivio • 4 min read • Last month

Global Stories

Branding stories

Payment Technologies

iGoDirect Group rebrands as iGo Group after 28 years

Clients across Australia and New Zealand will see no change to services as the business unifies its specialist brands under one parent identity.

By Sofiah Nichole Salivio • 3 min read • Today

Human Capital Management

Remote unveils new brand identity as payroll grows 300%

Payroll demand is surging for the global platform, which said its business is up 300% year on year as it repositions its brand.

By Joseph Gabriel Lagonsin • 3 min read • 3 days ago

Human Capital Management

Remote rebrands as financial operating system for workforce

The shift aims to make cross-border payroll easier for tens of thousands of companies as Remote expands beyond tech clients in more than 150 countries.

By Karen Joy Bacudo • 3 min read • Last week

Artificial Intelligence

D&AD says constraints fuel top creative work in 2026

The report says agencies are winning by turning limits into ideas, as D&AD's awards show tighter rules can sharpen work rather than blunt it.

By Sean Mitchell • 4 min read • This month

Human Capital Management

Remote rebrands as global workforce finance platform

The overhaul signals Remote's push to become a central platform for multinational payroll, as demand rises for simpler cross-border workforce administration.

By Karen Joy Bacudo • 4 min read • This month

Generative AI

Global ad spend to rise 11.9% to USD $1.34 trillion

Rising AI-linked investment and major global events are set to keep ad budgets climbing, even as consumer caution and geopolitical risks persist.

By Karen Joy Bacudo • 3 min read • This month

Licensing

Bluey teams with Citymapper on kid-friendly routes

Families in 40-plus cities can now choose step-free, pram-friendly routes in Citymapper, while the app debuts in Bluey's home city of Brisbane.

By Sofiah Nichole Salivio • 3 min read • This month

Customer Experience

TNS launches bring-your-own-app feature for terminals

Unattended operators can now tailor customer screens without shouldering PCI compliance and payment certification on TNS terminals.

By Karen Joy Bacudo • 4 min read • Last month

Software-as-a-Service

Square launches Apple Business integration for sellers

Eligible sellers can now update Apple Maps listings from Square, reducing the burden of keeping hours, addresses and branding current across eight markets.

By Raphael Veloso • 3 min read • Last month