CFOtech UK - Technology news for CFOs & financial decision-makers

Content Creation stories - Page 6

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Storyblok survey reveals consumers' festive buying behaviour and trust issues
Wed, 29th Nov 2023
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smartphones
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ecm
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martech
Storyblok survey shares festive buying behaviours, revealing brand websites hold most trust, while AI and influencers fall out of favour.
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Creative industry leaders champion automation at LA event
Tue, 21st Nov 2023
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martech
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personal computing devices
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apple
Industry leaders at the Henry Stewart Creative Production LA event highlight automation as essential in creative production.
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WPP & Sprinklr join forces to boost personalised customer experiences
Tue, 21st Nov 2023
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data analytics
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cx
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martech
WPP partners with Sprinklr to utilise AI in delivering personalised customer experiences, heralding a new era in engagement.
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HR, business leaders struggle with upskilling despite AI boom
Mon, 20th Nov 2023
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it training
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e-learning
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genai
While 75% of HR and business leaders recognise the importance of upskilling, 76% struggle to implement suitable programmes, a study shows.
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Mastercard launches unique gaming initiative with G2 Esports & Riot Games
Fri, 17th Nov 2023
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gaming
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martech
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commerce systems
Mastercard debuts its first gaming initiative, the 'Gamer Academy', in collaboration with G2 Esports and Riot Games.
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Social trends report unfolds brand-customer disconnect
Thu, 16th Nov 2023
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genai
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ai
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content creation
Hootsuite's 2024 Social Trends Report reveals a major gap in brand-customer connections due to outdated social engagement strategies.
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Storyblok & Bynder partnership to enhance content management precision
Thu, 16th Nov 2023
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ecm
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martech
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ai
Storyblok and Bynder unite to enhance content management accuracy, aiming to aid marketing teams in upholding brand consistency.
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iXsystems unveils much-anticipated TrueNAS F-Series for advanced storage
Tue, 14th Nov 2023
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storage
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virtualisation
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gaming
iXsystems reveals cutting-edge TrueNAS F-Series with high performance all-NVMe systems– an anticipated advancement in storage solutions.
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New Zealand's Rebel Fleet bolsters Aussie film industry with Equinix partnership
Thu, 9th Nov 2023
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hyperscale
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dc
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physical security
Australia's film and TV productions will benefit from advanced technical services as The Rebel Fleet deploys in Equinix, a digital infrastructure company.
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Darabase to launch groundbreaking AR advertising platform
Wed, 8th Nov 2023
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martech
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physical security
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personal computing devices
Darabase targets a revolutionary stride in AR advertising with a platform to transform physical properties into AR adverts.
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AI could alleviate rising Australian burnout rates
Tue, 7th Nov 2023
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data analytics
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martech
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cdp
AI could curb Australia's rising burnout rates and boost workforce productivity, according to new research from HubSpot.
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E-commerce giants betting on low pricing, genAI for Double 11 success
Mon, 6th Nov 2023
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uc
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cleantech
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ai agents
For this year's Double 11 shopping festival, e-commerce giants are expected to focus on low pricing and use genAI to aid sales.
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CYPHER Learning introduces AI 360 for course creation
Fri, 3rd Nov 2023
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e-learning
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ai agents
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copilots
CYPHER Learning unveils AI 360, an AI-aided suite for swift, personalised course creation for schools and businesses.
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Australian businesses lead in AI adoption, HubSpot research reveals
Fri, 3rd Nov 2023
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edutech
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it training
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data analytics
Australian businesses are leading the way in adopting AI technology, with major firms utilising generative AI tools, says HubSpot research.
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Australian businesses increasingly incorporating AI into marketing strategies
Thu, 2nd Nov 2023
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data analytics
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martech
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cdp
Almost all Australian businesses now use artificial intelligence (AI) in their marketing strategies, according to a Twilio Segment study.
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Leica launches the first camera with built-in Content Credentials
Tue, 31st Oct 2023
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content creation
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leica
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creative technologies
Leica launches M11-P, the world's first camera with built-in Content Credentials, a major development for photojournalism and the fight against misinformation.
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CloudSponge launches 'Better Sharing' plugin on WordPress
Mon, 30th Oct 2023
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data analytics
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martech
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personalisation
CloudSponge launches Better Sharing, a WordPress plugin aimed at transforming email sharing for website visitors.
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Warwick study reveals sentiment shifts in text rewritten by AI
Fri, 27th Oct 2023
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genai
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llms
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ai
Warwick Business School study reveals Large Language Models (LLMs) unintentionally neutralise sentiments in original text.
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Oracle NetSuite introduces AI-powered Text Enhance boosting productivity
Mon, 23rd Oct 2023
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it training
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hcm
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supply chain & logistics
Oracle NetSuite has unveiled advanced AI-powered features to enhance productivity through contextual and personalised content.
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ASUS launches affordable OLED Vivobook Go 15 exclusively in Australia
Wed, 18th Oct 2023
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productivity
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asus
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connectivity
ASUS unveils the Vivobook Go 15 OLED, an affordable, entry-level laptop, bringing OLED technology to Australians.