CFOtech UK - Technology news for CFOs & financial decision-makers

Customer Loyalty stories - Page 10

Techday f 7b72c2f21dc2116c2162

Genesys named leader in Forrester Wave CCaaS platforms report

Thu, 17th Apr 2025
#
uc
#
cx
#
martech
Genesys leads Forrester's Wave report for Q2 2025 in CCaaS platforms, excelling in AI, innovation, and strategy for customer experience solutions.
Pat copeland

Pat Copeland joins Moloco to lead machine learning efforts

Thu, 10th Apr 2025
#
cx
#
martech
#
commerce systems
Pat Copeland has been appointed General Manager of Moloco Commerce Media, bringing over 30 years' experience in machine learning and advertising.
Techday f cd45b1f02c50a2c9593f

Genesys Cloud AI drives a rise in annual revenue in 2025

Wed, 9th Apr 2025
#
uc
#
digital transformation
#
cx
Genesys has reported that its Genesys Cloud AI drove over 10% of new business in fiscal year 2025, with annual recurring revenue reaching USD $1.9 billion.
Techday f bf1c98fa7eced3c8f6fe

Major brands to boost investment in loyalty programmes

Wed, 9th Apr 2025
#
crm
#
digital transformation
#
cx
A study by Apadmi reveals that 67% of major brands plan to elevate investments in digital customer loyalty programmes over the upcoming year.
Techday f 16bc8b47f90fe7a94330

TP report shows Gen Z prefer interactive communication

Fri, 4th Apr 2025
#
cx
#
martech
#
digital engagement
A new report from TP reveals that Generation Z favours interactive communication, posing challenges for businesses catering to this tech-savvy cohort.
Techday 081e29fcd7e7ac0ce379

UK consumers prioritise value over brand loyalty: study

Wed, 26th Mar 2025
#
cx
#
martech
#
personalisation
A recent study reveals 57% of UK shoppers now prioritise quality and value over brand loyalty, prompting marketers to rethink engagement strategies.
Ps naomi 23 1

Live and Interactive: The tech-driven future of digital storytelling

Fri, 21st Mar 2025
#
cx
#
martech
#
transparency
As storytelling evolves in the digital age, brands must adapt to interactive formats like live blogs to engage audiences and foster deeper connections.
Techday 0745a06a198332dd3bae

Qualtrics unveils autonomous AI agents for better CX & EX

Tue, 18th Mar 2025
#
cx
#
martech
#
hcm
Qualtrics has launched its innovative Experience Agents, set to revolutionise customer and employee interactions with immediate, personalised responses.
Techday 2d614f4892d6689119c5

Generative AI boosts customer service, says Capgemini study

Fri, 14th Mar 2025
#
cx
#
martech
#
genai
A new Capgemini study reveals customer satisfaction in the UK is low, with just 45% satisfied, despite the potential of generative AI to improve service quality.
Techday f 861f64ef17557880bb74

Insurers focus on AI & growth amid sluggish progress

Fri, 14th Mar 2025
#
cx
#
martech
#
ai
Research by Forrester reveals that insurers are focusing on driving growth and improving customer experience through AI investment and system modernisation by 2025.
Techday a32448780c098fc89ea3

Publicis Sapient joins forces with AWS for AI cloud solutions

Wed, 12th Mar 2025
#
data protection
#
digital transformation
#
hyperscale
Publicis Sapient has partnered with AWS to use AI and machine learning to assist businesses in cloud migration and personalised customer experiences.
Ms ceridwen choo  ceo  dcs innov

IWD 2025: The next billion users - Why Women will shape the future of Fintech

Fri, 7th Mar 2025
#
fintech
#
cx
#
martech
As women increasingly shape financial landscapes, fintech firms have a crucial opportunity to design tailored solutions that meet their unique needs and aspirations.
Techday f b7c51ff23c2c37543f69

Ericsson showcasing wireless innovations at MWC 2025

Thu, 6th Mar 2025
#
cx
#
edge computing
#
martech
Ericsson Enterprise Wireless is set to unveil cutting-edge advancements in 5G and AI at Mobile World Congress 2025 in Barcelona, showcasing their impact on business efficiency.
Techday f a7fbe0dc1421d79d3cb6

Instant raises $18 million to expand eCommerce solutions

Thu, 6th Mar 2025
#
cx
#
martech
#
e-commerce
Instant, an eCommerce retention marketing platform, has secured $18 million in Series A funding, boosting its valuation to over $100 million.
Techday f 4d0c9b58894613dbebcb

TCS & Salesforce team up to boost AI for manufacturers

Fri, 28th Feb 2025
#
crm
#
data analytics
#
digital transformation
Tata Consultancy Services has teamed up with Salesforce to boost AI capabilities for manufacturers, launching initiatives to enhance sales and customer experience.
Techday f 4ec167430b8cd8956bed

Long wait times & vague answers frustrate UK customers

Wed, 19th Feb 2025
#
cx
#
martech
#
ai
Research by Cirrus reveals long wait times and vague responses in UK customer service provoke discontent, with older customers demanding faster resolutions.
Techday a885e6cbd5207be03003

Difficult returns leads to brand abandonment - study

Mon, 3rd Feb 2025
#
gaming
#
cx
#
martech
A study by Manhattan Associates reveals that 40% of shoppers abandon brands after negative return experiences, highlighting the critical need for efficient return processes.
Techday 3c5a223b386b7ed7d7b3

Nextiva survey reveals CX's growing importance for revenue

Fri, 31st Jan 2025
#
cx
#
martech
#
ai
A recent survey reveals a pivotal shift in customer experience's significance, with 96% of CX leaders reporting corporate recognition as a revenue driver.
Techday f ea31378b9ce1cd27a530

Gen Z to boost UK January sales with GBP £2.5 billion spend

Mon, 20th Jan 2025
#
cx
#
martech
#
personalisation
Gen Z consumers in the UK are set to spend GBP £2.5 billion during January sales, highlighting the need for brands to focus on personalisation and customer loyalty.
Techday bc393be405a63812316a

Eight hospitality tech trends transforming pubs in 2025

Mon, 13th Jan 2025
#
surveillance
#
data analytics
#
digital transformation
As pubs brace for 2025, eight key technology trends are set to revolutionise operations, optimising efficiency and enhancing customer experiences.