Opinion Stories

UK Stories

Opinion stories

Bath Digital Festival returns with 'What If?' theme

The three-day event is set to draw regional tech, creative and education figures as Bath seeks a bigger role in the South West digital economy.

By Sean Mitchell • 4 min read • 2 days ago

Unified Communications

Control, agility, long-term value: The 4 non-negotiables for cloud communications

Vendor lock-in can turn cloud voice upgrades into costly transformation programmes, raising service risk and limiting control over future changes.

By Sam Winterbotton • 5 min read • 3 days ago

Software-as-a-Service

From data overload to profit: Making insights actionable

Poor-quality customer records are skewing AI and costing retailers money, despite many firms still not trusting the data behind decisions.

By Barley Laing • 4 min read • 3 days ago

Cloud Security

What AI actually takes off the analyst's plate

Analysts could gain time as AI systems shoulder evidence gathering, alert grouping and data translation, though humans still make final calls.

By Katrina Thompson • 4 min read • 3 days ago

Global Stories

Opinion stories

Data Protection

Why business ambition is running ahead of AI readiness

Only 42% of organisations are data mature, leaving many unable to turn AI pilots into reliable enterprise-wide returns.

By Nathan Knight • 4 min read • 2 days ago

Security Operations Centres

Silent Push appoints Thomas Bain as Chief Marketing Officer

As cyber security vendors battle for buyers, Silent Push has tapped an experienced marketer to sharpen its global brand and go-to-market push.

By Sofiah Nichole Salivio • 4 min read • 4 days ago

Data Protection

Data enrichment: Turning raw data into real intelligence

Better customer targeting and fraud detection are among the gains as firms turn incomplete records into usable intelligence.

By Bobby Joseph • 6 min read • 5 days ago

Stories from Other Regions

Opinion stories

Unified Communications

Why Australian eCommerce stores are losing revenue to competitors with weaker products but stronger backlinks

Lower organic visibility is sending Australian eCommerce shoppers to pricier rivals, as Google rewards authority from credible backlinks over product quality.

By Dominic Vivarini • 5 min read • Yesterday

Software-as-a-Service

TitanX launches TitanTV sales channel for outbound teams

It aims to help sales teams cope with falling connect rates as automated outreach makes prospects harder to reach.

By Sofiah Nichole Salivio • 4 min read • Yesterday

Data Analytics

Business resilience in an age of uncertainty

Australian firms are shifting from lean efficiency to resilience, using AI, diversified suppliers and shorter planning cycles to absorb shocks and grow.

By Vab Mittal • 4 min read • 2 days ago

Data Protection

Beyond the dashboard: Why retrofitting AI onto legacy BI is a dead end

Businesses risk buying polished dashboards that still cannot reason across documents, rules and warehouse data when AI is bolted on.

By Mazda Marvasti Ph.D. • 5 min read • 3 days ago

Risk & Compliance

The local SEO playbook for Australian IT service providers

Referral-led IT firms risk missing enquiries as local search can still be won with Google profiles, reviews and city-specific pages.

By Sam Park • 6 min read • 4 days ago

Enterprise Resource Planning

How IT firms can use paid social to shorten long sales cycles

Targeted LinkedIn and Meta ads can keep IT buyers engaged for months, improving pipeline influence when deals stall and budgets drag.

By Sam Park • 6 min read • 4 days ago

eCommerce

How small Australian retailers can compete with the big players using paid social

Social media is helping Australian independents win customers from larger rivals with far smaller budgets and faster, more targeted campaigns.

By Sam Park • 5 min read • 4 days ago

Digital Transformation

Creating a more resilient, agile retail organisation

Retailers are using category management to cut waste, avoid empty shelves and respond faster to cost-of-living pressures and supply shocks.

By Daniel Kohut • 7 min read • 4 days ago

Crypto

The biggest mistake most people make with Bitcoin is missing the opportunity

Disciplined buyers have historically outperformed traders by staying in Bitcoin through downturns, when panic often causes investors to miss recoveries.

By Paul Quickenden • 6 min read • 4 days ago