Telemarketing Stories

UK Stories

Telemarketing stories

UK consumers shun cold calls without trust signals

Most unsolicited business calls now go unanswered as branded caller ID and pre-call messages become key to winning trust, MaxContact found.

By Mark Tarre • 4 min read • Mon, 1st Jun 2026

Data Protection

UK consumers screen calls amid contact centre trust gap

Many legitimate calls are being ignored as scam fears and opaque AI use erode trust in contact centres across the UK.

By Joseph Gabriel Lagonsin • 4 min read • Tue, 19th May 2026

Customer Relationship Management

Acquirz hires data & AI chief after Marketscan deal

The new hires are set to support Acquirz’s expansion after buying Marketscan, with AI and campaign expertise to help scale client services.

By Sofiah Nichole Salivio • 3 min read • Wed, 6th May 2026

Data Analytics

Acquirz appoints Vickie Stacey as Data Chief amid rapid growth

Acquirz appoints Vickie Stacey as Head of Data Operations amid 40% growth and plans to expand team by 33% in Cheltenham's B2B email marketing sector.

By Melvin Hipolito • 3 min read • Thu, 1st May 2025

Global Stories

Telemarketing stories

Data Protection

Why Email and Phone Append Matter for Prescreen Campaigns

Campaigns can fail at the final mile if stale inboxes and recycled numbers keep time-sensitive offers from reaching the right consumers.

By Shivani Pimpili • 5 min read • Today

Data Protection

Truecaller joins the GSMA to curb global scam calls

The move gives the caller-ID app a seat in standards talks as operators face mounting pressure to curb cross-border scam calls.

By Sean Mitchell • 3 min read • Wed, 22nd Jul 2026

Software-as-a-Service

Broot.ai adds Vonage voice APIs for in-app CRM calling

Broot.ai has embedded Vonage voice APIs into its CRM, enabling one-click in-app calling, local numbers and unified activity tracking for teams.

By Joseph Gabriel Lagonsin • 4 min read • Tue, 24th Mar 2026

Customer Relationship Management

How phone validation turns dead leads into real sales

Sales teams waste time on dead numbers; verified phone data turns outreach into real conversations, better leads and higher conversions.

By Edmund Ng • 5 min read • Tue, 24th Feb 2026

Customer Relationship Management

Consilium launches UniCRM for contact centre operations

Consilium Software has launched UniCRM, a new platform that unifies Help Desk, Collections, and Telemarketing to boost contact centre efficiency and customer experience.

By Kaleah Salmon • 2 min read • Thu, 8th May 2025

Marketing Technologies

Freelance computer security & writing skills surge in Q2 2024

Demand for freelance computer security, writing, and business skills soared in Q2 2024, per Freelancer.com's Fast 50 Index, defying AI disruption fears.

By Shannon Williams • 3 min read • Tue, 23rd Jul 2024