Consumer Trust stories - Page 4
UK retailers struggle to deliver on digital personalisation promise
Fri, 14th Nov 2025
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digital transformation
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cx
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martech
Most UK retailers, despite heavy AI investment, still deliver only basic personalisation, frustrating shoppers and hitting revenues, industry research finds.
AI, social media & flexible payments to drive festive shopping
Fri, 14th Nov 2025
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crypto
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cx
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martech
AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.
Retailers face surge in AI-driven cyber threats & supply chain risks
Thu, 13th Nov 2025
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digital transformation
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advanced persistent threat protection
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supply chain
Nearly half of retailers face rising AI-driven cyber attacks, with just 25% prepared for these sophisticated threats amid growing supply chain security concerns.
UK shoppers blend AI, reviews & social media to make decisions
Thu, 30th Oct 2025
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martech
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ai
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google
UK shoppers now combine AI tools, social media, and peer reviews to guide online purchases, reflecting a shift from relying on single search sources.
UK consumers prioritise trust & speed in digital purchases
Thu, 30th Oct 2025
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martech
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marketing
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social media
UK consumers increasingly prioritise trust and speed in digital purchases, with 77.6% researching online before buying amid booming eCommerce growth.
Fraud protection now a top priority for UK bank customers
Thu, 30th Oct 2025
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surveillance
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cx
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martech
A FICO survey reveals 70% of UK consumers rank fraud protection as a top priority when choosing banks, reflecting rising security concerns.
Luxury brands & AI agents top UK shoppers' product research
Mon, 27th Oct 2025
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cx
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martech
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ai
UK shoppers now trust luxury brand websites and AI agents like ChatGPT for product research, prioritising detailed info over traditional retail sources.
UK shoppers turn to luxury sites & AI for trusted product info
Thu, 23rd Oct 2025
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digital transformation
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genai
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ai
UK shoppers trust luxury brand websites and AI assistants like Chat GPT for reliable product info, with 68% favouring luxury sites and 67% AI tools.
AI-driven shopping surges, raising new risks for merchants
Thu, 23rd Oct 2025
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risk & compliance
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ai
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e-commerce
A survey shows 73% of shoppers use AI tools, raising new fraud risks and liability concerns for merchants during the rise of agentic commerce.
Mobile app ordering four times faster than web, boosts loyalty
Thu, 16th Oct 2025
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cx
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martech
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software development
Paytronix report reveals restaurant orders are up to four times faster on native mobile apps than web, boosting loyalty and repeat customer purchases.
Gen Z shift sees brand loyalty give way to trend-driven trust
Wed, 8th Oct 2025
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cx
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martech
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partner programmes
Gen Z UK shoppers are prioritising viral trends and influencer promotion over traditional brand loyalty, reshaping consumer trust according to SAP Emarsys.
UK & Ireland consumers embrace AI assistants, trust grows with use
Thu, 2nd Oct 2025
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cx
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martech
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data privacy
Nearly three-quarters of UK and Ireland consumers now trust AI assistants, with 79% confident chatbots provide reliable help, says IBM study.
UK leads climate risk, firms unready amid net-zero push
Mon, 22nd Sep 2025
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supply chain
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risk & compliance
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genai
UK leads global climate risk assessments with 83% companies involved, yet 54% feel unprepared despite strong net-zero commitments.
Gen Z & Millennials turn to AI for shopping advice over search
Wed, 17th Sep 2025
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martech
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llms
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ai
A global survey reveals 33% of Gen Z and 26% of Millennials prefer AI platforms over search engines for shopping advice, signalling a shift in consumer habits.
Organisations rethink mobile app security amid rising breaches
Thu, 11th Sep 2025
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mdm
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partner programmes
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cybersecurity
Despite 93% confidence in defences, 62% of organisations faced mobile app breaches last year, prompting a shift towards proactive security in development.
UK consumers cut impulse spending, turn to smaller retailers
Thu, 4th Sep 2025
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martech
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partner programmes
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personalisation
Two-thirds of UK consumers cut impulse buys amid cost-of-living strains, favouring smaller retailers and embracing minimalist spending habits.
NeoDay, T-Systems partner to boost GDPR-compliant loyalty tech
Sat, 30th Aug 2025
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cx
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martech
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partner programmes
NeoDay partners with T-Systems to offer a GDPR-compliant loyalty platform on the Open Telekom Cloud, enhancing data sovereignty across Europe.
Forter unveils tools to help retailers manage agentic AI surge
Thu, 7th Aug 2025
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martech
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commerce systems
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risk & compliance
Forter launches new tools to help retailers track and manage rising agentic AI traffic, boosting fraud detection and enhancing eCommerce security.
UK consumers cautious as AI assistants rise in global acceptance
Fri, 25th Jul 2025
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data privacy
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ai
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agentic ai
Over half of UK consumers use AI assistants for daily tasks but remain cautious, especially about financial decisions, valuing human support in stress.
UK consumers lose trust as retailers invest more in AI
Thu, 24th Jul 2025
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data protection
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cx
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martech
Despite rising AI investments by UK retailers, 57% of consumers distrust brands' use of AI and 76% doubt data privacy protections, reveals new research.