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Customer data Stories - Page 25

UK Stories

Customer data stories

UK businesses face barriers in adopting AI technologies
Digital Transformation

UK businesses face barriers in adopting AI technologies

New research reveals that UK businesses face significant hurdles to AI adoption, including lack of expertise, high costs, and uncertainties around investment returns.

By Shannon Williams • 3 min read • Fri, 21st Feb 2025
UK legal sector sees 39% surge in data breach incidents
Data Protection

UK legal sector sees 39% surge in data breach incidents

A recent report reveals a staggering 39% rise in data breaches within the UK's legal sector, compromising the personal details of nearly 8 million people.

By Shannon Williams • 3 min read • Thu, 6th Feb 2025
AI-managed data will help retailers avoid another sales slump in 2025
Marketing Technologies

AI-managed data will help retailers avoid another sales slump in 2025

Retailers are gearing up for a recovery in 2025 by leveraging AI to harness customer data, aiming to tailor their offerings amidst changing consumer habits.

By Matthew Biboud-Lubeck • 6 min read • Fri, 31st Jan 2025

Global Stories

Customer data stories

One in fourteen workers use China-based AI apps, study shows
Data Protection

One in fourteen workers use China-based AI apps, study shows

Employees use an average of 254 AI apps at work, with 7% trying China-based platforms, raising serious data security concerns, Harmonic Security finds.

By Catherine Knowles • 3 min read • Fri, 18th Apr 2025
DataStax showcases ANZ Bank AI use case at Google Cloud Next
Fintech

DataStax showcases ANZ Bank AI use case at Google Cloud Next

DataStax showcased how generative AI is transforming financial services at Google Cloud Next, with ANZ Bank and Bud Financial leading the way.

By Sean Mitchell • 3 min read • Wed, 16th Apr 2025
Amperity names Dawn Lepore Chairman of the Board
Digital Transformation

Amperity names Dawn Lepore Chairman of the Board

Amperity has appointed Dawn G. Lepore as Chairman of its Board, bringing her extensive experience in technology and retail to the role.

By Melvin Hipolito • 2 min read • Mon, 7th Apr 2025
AI-driven loyalty programmes to reshape Asia-Pacific retail
Data Analytics

AI-driven loyalty programmes to reshape Asia-Pacific retail

Eagle Eye's latest eBook reveals how loyalty programmes will reshape retail in Asia-Pacific, with retailers adapting to meet consumer demand for personalised value.

By Melania Watson • 3 min read • Thu, 20th Mar 2025
Adobe & AWS join forces to enhance digital marketing
Hyperscale

Adobe & AWS join forces to enhance digital marketing

Adobe has announced a significant partnership with Amazon Web Services, aiming to enhance marketing and creative capabilities for businesses through advanced cloud integrations.

By Melvin Hipolito • 3 min read • Wed, 19th Mar 2025
VMware vulnerabilities highlight need for data protection
Data Protection

VMware vulnerabilities highlight need for data protection

Recent vulnerabilities in VMware software highlight an urgent need for businesses to enhance disaster recovery strategies, as threats to security intensify.

By Shannon Williams • 3 min read • Sun, 16th Mar 2025
Mostly AI launches open-source toolkit for synthetic data
Data Analytics

Mostly AI launches open-source toolkit for synthetic data

Austrian firm MOSTLY AI has launched the first open-source toolkit for generating synthetic data, enabling businesses to train AI models while safeguarding privacy.

By Sean Mitchell • 3 min read • Thu, 6th Feb 2025
Bringing personalized loyalty strategies to life: From promise to reality
Data Analytics

Bringing personalized loyalty strategies to life: From promise to reality

Forrester's latest report highlights effective strategies for brands to personalise loyalty programmes, showcasing success stories from retailers like Loblaw and Woolworths.

By Sarah Jarvis • 5 min read • Wed, 22nd Jan 2025
Study finds 8.5% of GenAI prompts risk data exposure
Data Protection

Study finds 8.5% of GenAI prompts risk data exposure

A study by Harmonic Security reveals that 8.5% of prompts in generative AI tools could expose sensitive data, raising serious security concerns.

By Shannon Williams • 3 min read • Fri, 17th Jan 2025
Travel industry faces rising threat from malicious bots
Marketing Technologies

Travel industry faces rising threat from malicious bots

The travel industry is increasingly under siege from malicious bots, which now make up 44.5% of sector traffic, threatening airline revenue and customer security.

By Kaleah Salmon • 3 min read • Tue, 14th Jan 2025
AI & data to transform marketing & media by 2025
Data Analytics

AI & data to transform marketing & media by 2025

By 2025, key trends in customer data and AI are set to transform marketing and advertising, enhancing experiences while shifting strategies towards first-party data.

By Imee Dequito • 4 min read • Fri, 20th Dec 2024
Rob Ferguson named Chief Revenue Officer at Amperity
Marketing Technologies

Rob Ferguson named Chief Revenue Officer at Amperity

Amperity has appointed Rob Ferguson as its new Chief Revenue Officer, aiming to enhance market momentum and drive business value through data.

By Imee Dequito • 2 min read • Mon, 16th Dec 2024
Industry experts predict major transformation by 2025
Data Analytics

Industry experts predict major transformation by 2025

Experts predict a major shift in marketing and advertising strategies by 2025, driven by customer data and AI advancements, transforming customer experiences.

By Melania Watson • 5 min read • Mon, 16th Dec 2024

Stories from Other Regions

Customer data stories

Creating a lead generation flywheel with AI and data at the core
Customer Relationship Management

Creating a lead generation flywheel with AI and data at the core

AI-driven lead qualification is transforming sales, enabling brands like Driva to boost conversion rates by 5% and streamline customer interactions.

By Twilio • 5 min read • Fri, 4th Apr 2025