Digital Engagement stories

Australian public sector can match private sector digital experiences by adopting interoperable platforms, unified channels, shared tools, and AI to enhance service delivery.

Smart Communications has launched an AWS-powered data centre in Singapore to enhance secure, compliant digital engagement for ASEAN enterprises.

Optimizely One platform delivers a 446% ROI and USD $7.1 million in benefits over three years, quickly boosting revenue and productivity for businesses.

Despite 90% of Australians being online, many prefer AI tools and peers over government websites, citing trust and ease of use concerns in digital services.

L'Oréal unveils ten startups shortlisted for its 2025 SAPMENA Beauty Tech Innovation Programme, competing to pilot projects and gain mentorship across 35 markets.

Six Nations Rugby partners with Capgemini to enhance fan experience using AI and digital tech across tournaments through to 2029.

Granicus appoints Karthik Anbalagan as General Manager of Emerging Technologies to lead AI innovation for government public sector engagement and services.

Generative AI use in US travel planning soared 3,500% YoY in July 2025, boosting consumer engagement and reshaping online trip research and bookings.

Tom Miner's new book, Social First Brands, urges companies to build loyalty through authentic social media engagement, not boardroom-crafted marketing.

Orro launches Private LTE in Australia, combining portable edge data centres with SD-WAN and SASE for secure, low-latency industrial connectivity.

Forter launches new tools to help retailers track and manage rising agentic AI traffic, boosting fraud detection and enhancing eCommerce security.

UK summer travel surges as online sales rise 7% and cross-border gifting jumps 138%, driven by growing mobile shopping and digital engagement.

Spain leads global fast fashion, with 91.5% market share as Europe dominates, despite environmental concerns, reveals study by Kaiia.

A study urges Australian super funds to boost digital engagement and personalisation to tackle low member loyalty and shifting consumer expectations.

Eagle Eye executives mark AI Appreciation Day by highlighting AI's ethical challenges and future in retail personalisation and loyalty sectors.

Prime Day in Australia gains momentum as shoppers seek bargains amid rising living costs, with retailers leveraging discounts and omnichannel strategies for growth.

NorthEdge has invested in Newcastle's Oak Engage to boost growth of its employee engagement software, serving clients like NatWest and Aldi.

Singapore's Moneythor launches AI Suite to help banks deliver personalised, proactive banking experiences and boost customer engagement globally.

AI reshapes sports fandom, with 54% preferring AI tools for info and 67% seeking a single platform for personalised, interactive experiences.

Twilio has appointed Howard Fyffe as Director of Sales for ANZ, aiming to boost personalised digital engagement and business growth across Australia and New Zealand.