Digital Engagement stories - Page 2
Optimizely One delivers 446% ROI & USD $7.1M in benefits
Wed, 8th Oct 2025
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data analytics
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digital transformation
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ecm
Optimizely One platform delivers a 446% ROI and USD $7.1 million in benefits over three years, quickly boosting revenue and productivity for businesses.
Six Nations Rugby partners with Capgemini to boost digital fan experience
Wed, 1st Oct 2025
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data analytics
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digital transformation
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genai
Six Nations Rugby partners with Capgemini to enhance fan experience using AI and digital tech across tournaments through to 2029.
Consilium expands AI apps for Webex Contact Centre worldwide
Tue, 30th Sep 2025
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uc
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cx
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martech
Consilium Software has launched new AI-powered apps for Webex Contact Centre, enhancing quality management and voice automation across North America and Asia Pacific.
Granicus names Karthik Anbalagan to lead AI in public sector
Thu, 18th Sep 2025
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crm
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data analytics
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cx
Granicus appoints Karthik Anbalagan as General Manager of Emerging Technologies to lead AI innovation for government public sector engagement and services.
Forter unveils tools to help retailers manage agentic AI surge
Thu, 7th Aug 2025
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martech
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commerce systems
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risk & compliance
Forter launches new tools to help retailers track and manage rising agentic AI traffic, boosting fraud detection and enhancing eCommerce security.
UK online sales & cross-border gifting surge as travel booms
Tue, 29th Jul 2025
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gaming
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digital entertainment
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digital engagement
UK summer travel surges as online sales rise 7% and cross-border gifting jumps 138%, driven by growing mobile shopping and digital engagement.
Spain tops global fast fashion charts as Europe dominates market
Thu, 24th Jul 2025
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clean technologies
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digital engagement
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sustainability
Spain leads global fast fashion, with 91.5% market share as Europe dominates, despite environmental concerns, reveals study by Kaiia.
Prime Day grows in Australia as shoppers hunt value & savings
Fri, 11th Jul 2025
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cx
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martech
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amazon
Prime Day in Australia gains momentum as shoppers seek bargains amid rising living costs, with retailers leveraging discounts and omnichannel strategies for growth.
NorthEdge invests in Oak Engage to drive expansion & growth
Thu, 3rd Jul 2025
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saas
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hcm
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ai
NorthEdge has invested in Newcastle's Oak Engage to boost growth of its employee engagement software, serving clients like NatWest and Aldi.
AI transforms sports engagement as fans seek personalisation
Tue, 1st Jul 2025
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surveillance
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digital transformation
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martech
AI reshapes sports fandom, with 54% preferring AI tools for info and 67% seeking a single platform for personalised, interactive experiences.
LG launches Radio Optimism to boost meaningful digital bonds
Wed, 25th Jun 2025
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ai
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digital engagement
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social media
LG has launched Radio Optimism, an AI-powered music platform designed to foster deeper digital bonds amid growing social disconnection worldwide.
Marketers predict traditional SEO obsolete by 2026, survey finds
Tue, 20th May 2025
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martech
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personalisation
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cdp
A SALESmanago survey finds 73% of UK, Polish and Italian marketers expect traditional SEO to become obsolete by 2026 amid shifting consumer trends.
Consumer frustration, poor digital experiences on the rise
Tue, 20th May 2025
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cx
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martech
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digital engagement
91% of consumers faced frustrating digital issues last year, leading to revenue loss and loyalty decline, says Conviva's 2025 report.
TheFork launches new tools to boost UK restaurants for summer
Tue, 13th May 2025
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cx
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martech
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digital engagement
TheFork unveils new tools in TheFork Manager to boost UK restaurant bookings, reduce no-shows, and enhance guest experience ahead of the busy summer season.
The impact of cost-cutting on technology vendors: Why scaling back on PR and marketing is a risky move
Mon, 7th Apr 2025
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fintech
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digital engagement
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opinion
Amid economic pressures, tech vendors risk significant revenue loss by slashing PR and marketing budgets, jeopardising visibility and market relevance.
TP report shows Gen Z prefer interactive communication
Fri, 4th Apr 2025
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cx
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martech
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digital engagement
A new report from TP reveals that Generation Z favours interactive communication, posing challenges for businesses catering to this tech-savvy cohort.
Charlotte Tilbury & Huda Beauty lead UK beauty brands
Thu, 6th Mar 2025
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digital engagement
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instagram
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social media
Kolsquare's 2024 rankings reveal Charlotte Tilbury and Huda Beauty as the top UK beauty brands on TikTok and Instagram, showcasing their digital prowess.
Gen Z to boost UK January sales with GBP £2.5 billion spend
Mon, 20th Jan 2025
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cx
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martech
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personalisation
Gen Z consumers in the UK are set to spend GBP £2.5 billion during January sales, highlighting the need for brands to focus on personalisation and customer loyalty.
Domo's report unveils AI's impact on digital behaviour
Thu, 26th Dec 2024
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uc
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martech
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commerce systems
Domo's latest Data Never Sleeps report reveals 5.52 billion internet users generate vast data every minute, highlighting AI's growing influence on digital behaviour.
NICE CXone platform sees 80% increase in interactions
Thu, 5th Dec 2024
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uc
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ai
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digital engagement
NICE's CXone MPower platform saw an 80% rise in automated customer interactions over Black Friday and Cyber Monday, reflecting a growing reliance on automation.