CFOtech UK - Technology news for CFOs & financial decision-makers

Public Relations stories - Page 2

Clarity

Clarity unveils Surfacd to track B2B brands in AI search

Thu, 12th Feb 2026
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Clarity launches Surfacd, a tool tracking how B2B brands are portrayed across AI search and assistants such as ChatGPT and Perplexity.
Dan gamble

AI has raised the stakes: Why strategic communications remains human-led in 2026

Sat, 7th Feb 2026
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digital transformation
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partner programmes
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AI is reshaping PR, but leaders warn the winners in 2026 will be those who keep strategic communications firmly human-led.
Tic startup lab cohort

Manchester AI incubator selects first startup cohort

Thu, 5th Feb 2026
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it industry
Manchester's Turing Innovation Catalyst has picked seven early-stage AI startups for its first TIC Startup Lab incubator cohort.
Excel london cybersecurity startup exhibition hall stage pitch

Infosecurity Europe unveils new Cyber Startup Programme

Tue, 3rd Feb 2026
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Infosecurity Europe 2026 will debut a Cyber Startup Programmeme at ExCeL London, adding a startup zone, founder track and pitch award.
Uk city skyline storm cloud binary padlocks cyberattack scene

UK cyberattacks surge 129%, fuelling risk & losses

Wed, 28th Jan 2026
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data protection
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dr
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ransomware
Significant UK cyberattacks jump 129%, with major incidents hitting firms' finances, supply chains and insurance costs across the economy.
Cfo glass office ai analytics investor charts stock market

CFOs step up investor relations as AI tools reshape IR

Thu, 22nd Jan 2026
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digital transformation
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fintech
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rpa
CFOs are devoting more time to investors as AI accelerates research, driving faster, higher-volume engagement and tighter response demands.
Moody singapore boardroom ai risk shadowy data silhouette

AI tops global C-suite worries on corporate reputation

Thu, 22nd Jan 2026
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digital transformation
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cx
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martech
AI has become the top corporate reputation fear for global leaders, yet most admit they are underprepared for its fast-rising risks.
Harvey

YAP Global names Otto Jacobsson CEO amid crypto shift

Fri, 16th Jan 2026
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crypto
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fintech
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blockchain
YAP Global appoints Otto Jacobsson as CEO, signalling expansion and a broader service mix as the crypto and digital assets sector matures.
Gemma eccleston  managing director of hendrix rose pr

Hendrix Rose PR to boost Verde Digital's UK profile

Thu, 15th Jan 2026
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martech
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ai
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e-commerce
Hendrix Rose PR has been appointed to lead UK media relations for fashion search specialist Verde Digital, targeting fashion and eCommerce titles.
L to r   ric clements  paul gott and lee parkinson   alayic directors

Alayic appoints Planet Zeus to spearhead AI voice PR

Fri, 9th Jan 2026
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uc
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data analytics
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digital transformation
AI voice start-up Alayic hires North West agency Planet Zeus to lead PR and social push for launch of its automated call-handling platform.
London sunrise skyline with digital cloud streams tech growth scene

TechDay celebrates two years of UK expansion

Fri, 19th Dec 2025
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martech
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genai
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ai
TechDay marks two years of UK growth, with eight specialist tech news sites, 7,600 stories and rising visibility across major platforms.
Businesswoman deepfake detection real vs distorted faces cyber shield

Coalition adds global deepfake cover to cyber policies

Wed, 17th Dec 2025
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ransomware
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digital transformation
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email security
Coalition launches deepfake response cover in key cyber markets, offering forensic, legal and PR support for AI-fuelled impersonation risks.
Ai circuit head talking to organic human with abstract soundwaves

Beyond the hype: The future of AI communications

Thu, 11th Dec 2025
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cx
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martech
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genai
As AI reshapes communications, experts say human storytelling and clear brand narratives will define who thrives in the coming years.
Alexander storozhuk medialister 3

From searchable to AI-Visible: The next frontier of personal branding

Fri, 21st Nov 2025
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martech
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partner programmes
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ai
AI assistants now shape personal brands by interpreting online presence, making consistent, quality content vital for founders to build trust and opportunities.
Ps tilo bonow photo

GEO: Why Generative Engine Optimization will reshape communication strategies by 2026

Fri, 21st Nov 2025
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martech
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genai
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llms
By 2026, Generative Engine Optimization will transform digital visibility, demanding brands prioritise clear, consistent narratives for AI-generated answers over traditional SEO.
Business office professionals conversation speech bubbles network lines media relations

Hivekind AI launches PR Agent to streamline B2B media relations

Mon, 17th Nov 2025
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martech
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cdp
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genai
Hivekind AI launches PR Agent, an autonomous digital worker helping B2B tech firms enhance media relations with real-time communication intelligence.
Ps grant toups headshot

Hotwire Global appoints Grant Toups as Global Chief Executive Officer

Fri, 7th Nov 2025
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digital transformation
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martech
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ai
Hotwire Global appoints Grant Toups as Global CEO from January 2026, advancing its AI-driven tech marketing and communications expertise.
Business executive analyzing data charts technology marketing ai strategy

B2B tech CMOs face pressure to prove ROI amid wider remits

Wed, 5th Nov 2025
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cx
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martech
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partner programmes
B2B technology CMOs face greater pressure to prove ROI amid wider roles, budget cuts, and rising AI use, reveals the CMO Survey 2025.
Glowing data points globe magnifying glasses global analytics ai marketing

Brandi AI launches programme to boost agency visibility in AI

Fri, 24th Oct 2025
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martech
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genai
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llms
Brandi AI launches a global programme helping agencies boost client brand visibility in AI-generated content through advanced analytics and GEO services.
Modern office marketers analyzing graphs ai brain connecting to brand logos

Brandi AI unveils platform to boost brand presence in AI results

Wed, 8th Oct 2025
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martech
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marketing
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content creation
Brandi AI has launched a platform to help brands enhance visibility in AI-generated answers, reshaping digital marketing for the AI-driven buyer journey.