CFOtech UK - Technology news for CFOs & financial decision-makers

Trust stories - Page 2

Online shopper comparing laptop phone deals golden value glow

Study finds value for money trumps price in eCommerce

Thu, 18th Dec 2025
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data analytics
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cx
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martech
Value for money, not low prices or rapid delivery, is the strongest driver of eCommerce satisfaction, Judge.me's study of reviews finds.
Hr leader comparing headcount vs outcome ai analytics dashboards

AI bubble cools as HR shifts to outcomes & new roles

Fri, 12th Dec 2025
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storage
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document management
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data analytics
AI boom gives way to realism as HR chases measurable outcomes, new AI chiefs emerge and skills outshine headcount in 2026 strategies.
British people using smartphones with virtual assistants uk icons

AI & ethical messaging set to shape UK customer experience

Fri, 28th Nov 2025
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cx
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martech
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data privacy
Infobip forecasts that AI, ethical messaging, and new channels like RCS will transform UK customer experience by 2026, focusing on real-time personalisation and trust.
Digital wallet secured by shield blockchain nodes trust security

Trust & compliance seen as keys to mainstream Web3 adoption

Fri, 21st Nov 2025
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crypto
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fintech
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blockchain
A survey of 1,500+ professionals reveals trust, compliance, and identity assurance as crucial for mainstream adoption of Web3 wallets and digital asset services.
Illustration locked vaults separated data streams secure ai brain finance

Financial firms struggle to fully scale AI amid data silos & security

Tue, 11th Nov 2025
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data protection
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digital transformation
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hyperscale
Nearly half of financial firms struggle to scale AI fully due to data silos and security concerns, despite widespread adoption and hybrid deployment strategies.
Cozy holiday shopping scene people browsing gifts virtual assistant smartphones

Early holiday shopping & AI trust reshape retail strategies

Thu, 30th Oct 2025
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martech
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personalisation
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cdp
A global survey reveals shoppers increasingly expect early, personalised holiday deals and trust AI for recommendations, urging retailers to act faster and smarter.
Ps    mihita podobnik   headshot

IFS names Mihita Podobnik Chief People Officer for global AI push

Wed, 1st Oct 2025
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hcm
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supply chain
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erp
IFS appoints Mihita Podobnik as Chief People Officer to lead global people strategy during its international expansion in Industrial AI.
Ps   kasia hanson   headshot

Kasia Hanson joins Alcatraz to drive strategic partnerships growth

Wed, 24th Sep 2025
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edutech
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hyperscale
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edge computing
Kasia Hanson joins Alcatraz as VP of Strategic Partnerships to boost growth across critical sectors with her 20+ years experience in security and AI.
Handshake human robotic arm law finance scales justice financial charts

AI scales data; humans scale trust

Mon, 22nd Sep 2025
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digital transformation
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llms
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ai
AI boosts efficiency in professional services, but human expertise and trust remain crucial, driving a new value and pricing model in law and finance.
Digital scale balancing secure contract and glowing ai brain harmony

Icertis launches Vera AI agents to transform contract management

Fri, 12th Sep 2025
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digital transformation
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erp
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ai
Icertis launches Vera AI, an intelligent contract management tool addressing trust and security concerns amid growing C-suite demand for AI agents.
Business professional reviewing digital security icons data protection privacy

Chief Trust Officer role rises as tech firms prioritise trust

Thu, 4th Sep 2025
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data protection
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risk & compliance
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data privacy
Tech and B2B firms are appointing Chief Trust Officers to boost security, privacy, and trust amid rising client and regulator concerns, says Forrester.
Uk shopper reading product reviews on laptop surrounded by parcels

Peer reviews surpass influencers for UK shoppers' purchase decisions

Thu, 4th Sep 2025
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cx
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martech
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social media
Peer reviews and user-generated content now influence 65% of UK shoppers, surpassing celebrity endorsements in shaping purchase decisions, finds Akeneo study.
Human hands examining glowing transparent brain ai interface with assessment tools

EY & ACCA urge trustworthy AI with robust assessment frameworks

Tue, 5th Aug 2025
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risk & compliance
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ai
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ai ethics & governance
EY and ACCA urge firms and policymakers to adopt robust AI assessment frameworks to enhance trust and ensure ethical, compliant AI deployment worldwide.
Balanced scale brain vs computer chip ethical ai digital advertising

Integral Ad Science earns first AAM ethical AI certification

Wed, 30th Jul 2025
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martech
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risk & compliance
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data privacy
Integral Ad Science is the first in digital advertising to earn the Alliance for Audited Media's Ethical AI Certification, spotlighting trusted AI use.
Worried business leader modern british office ai robot data security concerns

UK business leaders cautious on AI due to cost & security fears

Fri, 25th Jul 2025
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financial systems
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ai security
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data privacy
Over half of UK senior business leaders plan no AI adoption in the next year, citing cost, security fears and trust issues, says a boxxe survey.
Secure building progressive lighting shields network background illustration

CREST launches staged programme to guide firms to full cyber accreditation

Fri, 25th Jul 2025
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devops
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apm
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risk & compliance
CREST launches Pathway and Pathway+ programmes to guide firms through staged progression towards full cyber security accreditation and trust.
Digital illustration interconnected shopping bags loyalty cards ai network

Talon.One raises $135 million to boost AI loyalty platform

Fri, 4th Jul 2025
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data analytics
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cx
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martech
Talon.One has raised $135 million to advance its AI-powered loyalty platform, serving over 270 global brands including H&M and Adidas.
Ps   matic jug   headshot

How can fintechs overcome the problem of scaling in an unstable market?

Tue, 24th Jun 2025
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fintech
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cx
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martech
Fintechs face tough scaling challenges amid market consolidation; data-driven strategies and strong trust are key to surviving and thriving.
Digital cloud with interconnected padlocks symbolizing secure trustworthy ai

Cloud Security Alliance launches pledge for responsible AI use

Wed, 18th Jun 2025
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cloud security
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ai security
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risk & compliance
The Cloud Security Alliance has launched the AI Trustworthy Pledge to promote responsible, transparent, and ethical AI development and usage globally.
Computer screen question response interface digital coins monetization engagement

Taboola unveils DeeperDive to help publishers monetise AI search

Thu, 12th Jun 2025
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network infrastructure
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martech
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genai
Taboola launches DeeperDive, an AI answer engine on publisher sites, helping monetise content and boost user engagement amid rising AI search challenges.