The Ultimate Guide to eCommerce
A curated UK edition of TechDay news, analysis, interviews, reviews, job moves, and related resources for eCommerce.
What to know about eCommerce
eCommerce represents the dynamic world of buying and selling goods and services online. It is rapidly evolving with major advances in technology, logistics, payment systems, and customer experience strategies shaping the way businesses operate and consumers shop.
This tag covers a broad range of stories including security certifications for apps, the rise of marketplaces as sales channels, innovations in warehouse and inventory management, AI-driven tools for personalization and fraud prevention, expansions by fintech and shipping companies, as well as insights into consumer behaviors and trends.
Readers exploring our eCommerce tag will discover the latest developments influencing retailers, brands, and technology providers around the globe. Whether you are a business owner, marketer, or someone passionate about the future of retail, these stories offer valuable knowledge about leveraging technology, overcoming challenges like fraud and delivery expectations, and succeeding in a competitive digital marketplace.
UK eCommerce News
Regional stories with direct local relevance
THG Studios backs Cowshed's gloriously untamed reset
The British wellness brand's relaunch leans on fragrance, heritage and eCommerce imagery as it seeks to stand out in a crowded market.
Ann Summers overhauls data layer in PMC turnaround
The retailer says its three-month overhaul will cut integration costs and help it scale marketplaces and AI plans as legacy systems weigh on growth.
UK shoppers wary of AI product images, survey finds
Trust in online retail is at risk, with 72% of UK shoppers worried AI-generated product recommendations could mislead them.
Amazon June Prime Day set for record USD $27.6 billion
A June timing shift and stronger competition in Britain may temper gains, even as the event is tipped to deliver USD $27.6 billion in US sales.
NatWest teams with Endava to modernise Tyl payments
The overhaul aims to help small businesses get faster product updates and more joined-up payment tools as banks face tougher fintech competition.
Billy Grace taps ex-Google sales head for UK launch
Britain's mid-sized agencies and eCommerce brands are being targeted as Billy Grace enters the market amid tougher ad measurement and privacy rules.
Analyst Insights
Research and market analysis connected to eCommerce
Carwow names Chief Technology Officer & adds Sheth
Constructor posts surge on AI retail search momentum
SEON unveils global partner initiative for AI fraud fight
Constructor earns sole Customers' Choice in Gartner report
Shoppers return to stores for complex tech across Europe
Featured News
Google sees retail success with agentic commerce push
Retailers are using Google’s new AI suite to speed up shopping and support, with Bunnings already live and UCP adoption starting to grow.
Elastic says AI search & context now decide customer loyalty
Elastic argues that in an AI-obsessed market, robust search across messy data is the real foundation of trustworthy, profitable experiences.
Expert Columns
From data overload to profit: Making insights actionable
The 70% problem: Why checkout is still where eCommerce goes to die
KYA is the new KYC: The payment identity problem AI commerce cannot afford to ignore
The UK's subscription economy crackdown and what this means for tech businesses
Retailers urged to clean address data for faster deliveries
5 eCommerce trends set to define 2026
Why email automation fails without clean and verified data
Brands are losing the Buy Box and up to 80% of marketplace sales with it
5 mobile-first strategies to ensure contact data quality
Adapting to change: How SEO specialists can leverage Google's generative AI update
Interviews
Interviews and video coverage from the networkRecent eCommerce News
Gen Z serial returners rise as retailers tighten rules
Retailers are losing their grip on returns as more young shoppers shrug off fees and suspensions, a survey shows.
From data overload to profit: Making insights actionable
Poor-quality customer records are skewing AI and costing retailers money, despite many firms still not trusting the data behind decisions.
UK shoppers prefer humans to AI for complex retail issues
Trust still trumps speed for refunds and complaints, with 90% of UK shoppers preferring human help on complex retail issues.
Beer52 extends Europa warehousing deal as Coffee52 launches
The subscription drinks group is broadening into coffee while relying on Europa Warehouse to handle sharp demand spikes across its clubs.
UK consumers claim GBP £3.5bn in friendly fraud refunds
Retailers are bearing the cost as millions of valid card payments are challenged, leaving banks to refund GBP £3.5 billion in a year.
KYA is the new KYC: The payment identity problem AI commerce cannot afford to ignore
High decline rates and chargeback risk are already hitting merchants as AI agents struggle to pass payment checks built for human shoppers.
Udora raises GBP £7.5m to expand UK gifting platform
Britain is set for more local gift options as the rebranded marketplace uses fresh funding to widen its catalogue and reach smaller towns.
The UK's subscription economy crackdown and what this means for tech businesses
Tech firms face refund-system upgrades and tighter cancellation rules as the UK delays its new subscription regime until Spring 2027.
Shoppers want AI to tailor delivery fees at checkout
Retailers may need to rethink checkout pricing, after 75% of shoppers said they want AI to adjust delivery fees in real time.
UK online retail spending rises 10.5% in March
Online sales took 28.7% of the UK retail market in March, even as fuel stockpiling masked weaker underlying consumer demand.
UK firms still rely on manual payment reconciliation
Most high-volume British businesses still reconcile payments by hand, leaving finance teams with patchy visibility over costs and fund flows.
Liverpool FC expands SAS partnership for fan marketing
Supporters will see more personalised digital offers as the club uses AI to track engagement, conversion and fan sentiment across channels.
Influencer marketing shifts from add-on to core strategy
Brands risk losing ground as influencer activity is now being tied to sales, traffic and customer growth across UK and Europe.
Loop launches AI suite to cut retailer returns costs
Retailers could trim refunds, service queries and fraud losses as the new suite uses data from 200 million shoppers to automate post-purchase changes.
WNTD launches fashion app with GBP £3 million backing
Gen Z shoppers can now test looks and seek friend feedback in one place, as WNTD bets on social discovery away from retail sites.
Parcelhero says High Street closures beat 2030 forecast
UK town centres have lost 122,682 stores since 2016, outstripping Parcelhero's 2030 closure forecast and deepening pressure on the High Street.
Ultra-fast delivery promises linked to more UK delays
Retailers chasing rapid checkout promises are seeing more failed drops, as most UK shoppers prefer dependable two-to-four-day delivery windows.
Huboo acquires Sorted to create joined-up logistics platform
The deal gives retailers a single system for fulfilment, shipping and returns, serving more than 400 customers across Europe.
Clarks launches curated marketplace with Marketplacer
Customers will see a wider range online as the footwear retailer adds third-party brands without holding extra stock or diluting its identity.
Retailers urged to clean address data for faster deliveries
Poor address records are driving misdeliveries, extra fuel use and customer churn, costing retailers GBP £11.60 a parcel on average.
Job Moves
Billy Grace taps ex-Google sales head for UK launch
Webtrends Optimize appoints Samantha Bessant as Customer Success Director
Dig appoints Ideal World Co-founder Paul Wright to board
Paxon appoints Anthony Heath as Business Development Manager
CEEK appoints Caroline Mercurio as Chief Operating Officer
PushON appoints Emma Gunn & Emily Harris amid growth
CEEK posts 50 percent growth & hires Grace Flusfeder
THG Studios reshapes Senior Creative Team with key hires
Rachelle Alexis Lim named CEO of MultiSafepay to drive SME growth
